During my contract role as a Retail Graphic Designer at Converse, I was responsible for creating in-store signage for all North American locations. My tasks included designing large-scale posters, table cards, and copy cards that accompanied product launches and brand collaborations. I handled the selection and sizing of imagery for these projects, ensuring that files were print-ready before sending them to printing vendors, coordinating communications, and ensuring timely deliveries to stores.

Additionally, I designed sports and miscellaneous patches for the Converse By You Customization Stations and contributed to the UI design for the Converse website. I collaborated with global brand and project management teams to lead the design of signage and experience elements for the Chicago Pop-up Event in April 2025, which included designing posters for a wheat-paste wall display, signage and take aways like tote bags.

One of my notable projects involved trend research and custom pattern design for a centerpiece rug at the new Converse retail store in California's Americana mall, where I selected colors and developed a unique pattern for the rug's base.